Lingerie Still Growing As Players Introduce Colors

lsgpicNew products and a steady demand for fashion colors and prints are expected to continue fueling second-half innerwear business, says Euplus.info.

Many are looking for gains, but they also have plenty of concerns in addition to the uncertain state of the overall economy. Several executives believe, for example, that retailers could take a more aggressive stand with new ideas and concepts, whereas they tend to do only minimal testing. Some say that cautious attitude is affecting manufacturers as well.

Some executives also say they see a current softness in the department store bra business. In addition, retail price promotions remain a sore spot.

Nevertheless, bras and panties, with tailored looks getting an increasing play, are expected to be a …